Behind the Scenes: The Heart Truth Red Dress Fashion Show

Saturday, February 12, 2011

the red carpet stays clean before the show...

New York Fashion Week kicked off kicked off Wednesday with the Heart Truth's Red Dress Collection Fashion Show, in which celebs strut the catwalk to help raise awareness about heart disease. The Heart Truth just happens to be a client, so we were lucky enough to work part backstage for most of the night, helping fellow bloggers connect with the night's "models," including Dita Von Teese (we. die.), Eve (teensy) and Giuliana Rancic (teensier, and kind of awesome and hilarious).

It is not every day we get an all-access pass to Fashion Week backstage, so we took major advantage of it. We tweeted up a storm, and snapped a ton of pix about what things were like behind the stage. Most of all, we had a blast. A good cause and a good time? Cheers to that.

the staff scurry around in their bright red scarves

the calm backstage before the storm

vacuuming up the red carpet before the louboutins hit

audrina patridge (+ reality show crew) has her makeup done by bobbi brown

eve checks out the swarovski gems

backstage = no longer calm. no longer walkable, either.

setting up the fashion show tent

my favorite dress: eva amurri in chris benz

giuliana rancic = super-animated!

the red carpet, after the rush

the catwalk in full effect

the dresses come off, to be auctioned for charity

the red carpet = rolled up and ready for next year


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RSA Online said...

I would love so much to see this fashion show (especially with Ms Dita Von Teese!!)

JLTFK said...

I really like the dress worn by Giuliana Rancic, her expression is such a crack up too! Thanks for the behind-the-scenes access!